If there is a shoe with history it is: the platform

The history of platform footwear is rich and varied, spanning different cultures and historical periods. Here are the highlights of its evolution:

XIX century

- Japanese Geta Sandals : In Japan, geta footwear, with raised wooden soles, has been worn for centuries. The geta helped keep feet dry during rain and mud.

Twentieth century

- 1930s-1940s : Platform footwear experienced a resurgence in Western fashion. Designers such as Salvatore Ferragamo introduced shoes with cork platforms, popular with Hollywood stars.

- 1970s : Platforms became a symbol of disco fashion. This period saw an explosion of platform shoes for men and women, often with extravagant designs and bright colors. Icons like David Bowie and Elton John popularized this style.

- 1990s : Platforms made a strong comeback in youth fashion, especially within rave culture and the grunge movement. Bands like the Spice Girls and artists like Madonna contributed to this trend, using platforms in their performances and music videos.

Cultural and Social Influences

Platform footwear has not only been a fashion statement, but also a reflection of the cultural and social influences of its time. From its practical use in ancient times to its adoption as a status symbol and then as a pop fashion icon, platforms have constantly evolved to adapt to society's changing needs and tastes.

Conclusion

Platform footwear has a fascinating history that spans multiple cultures and centuries. Its ability to reinvent itself and stay relevant in contemporary fashion is a testament to its enduring appeal and versatility.