At the end of November comes one of the most anticipated days of the year and, right after Thanksgiving in the United States, it has become a tradition to celebrate Black Friday . This is an opportunity for both sellers and buyers to obtain excellent benefits, in the midst of a period of incredible discounts that have migrated to many other latitudes. This is how in Spain you can take advantage of Nike products on sale and many other Dakonda brands.
As for its origin, this day arose as an attempt to increase sales by a group of retailers who, in 1961, were based in Philadelphia, United States. The term we know today responds to the bulletins that reported at that time all the chaos originating in the streets; due to the avalanche of consumers looking for the best discounts for their Christmas purchases. .
It is clear that an increase in sales is one of the immediate effects that a physical or online store achieves on Black Friday; and, of course, people get to take home many products that, under normal conditions, display higher prices . But let's delve a little deeper into this point.
What benefits does Black Friday offer to sellers and consumers?
On this date and in the days leading up to November 29, the sales will be the best you will see in the entire year 2024 and it is well worth taking advantage of them just before the December holidays. So, even if you forget a gift or have decided to leave it for the last minute, the ideal thing will be to resolve most of the gifts on this special occasion . But, let's see now how Black Friday favors everyone:
➤ Benefits for businesses
By the month of November, they have already passed There are several seasons and collections planned to cover most of the year. This means that anything left in stock from previous periods will have a new chance to be sold on the occasion of Black Friday.
In other words, retailers can reduce their inventories by selling these items at very attractive prices, which, despite being out of season, still have a significant value. Of course, the run-up to the Christmas season provides an additional incentive, as consumers are usually motivated to buy gifts for their loved ones.
On the other hand, when an online store offers its merchandise at such a low price, it achieves an additional advantage for the business. This is an element capable of building customer loyalty , as it encourages them to approach the brand and the store through a deeply positive incentive.
➤ Benefits for buyers
As we have pointed out, the season is related to the intrinsic need to make purchases to cover the gifts that are usually given at Christmas. And if you were going to spend the money anyway, how could it not be interesting to do so with a good offer system ?
It is clear that updating your wardrobe at low costs is another advantage of taking advantage of this special date. As we mentioned before, on this occasion the stores display garments belonging to all seasons; so you can not only stock up for winter , but also for when temperatures rise and the heat arrives.
Some people help their own economy by buying clothes and shoes in large quantities during the November sales period, and then making their own retail sales . , at higher prices. This represents another benefit for shoppers taking advantage of Black Friday.
Time to renew your footwear at Dakonda
Dakonda is an online store where the best brands meet. And in the days leading up to the next Black Friday, you can't miss out on the low prices on Converse . Here you will find everything from traditional models to those that are out of the ordinary, belonging to their most successful seasons and collections .
At Dakonda, this month only, you can find unbeatable discounts on what we have called “ Black Days ”. Which means that from this very moment you will be able to enter the website and investigate the models and sizes available at unbeatable prices. .
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