For those who always want to make an impact with their wardrobe, for those who like to feel comfortable no matter what they have to walk and for those who enjoy matching their clothes with their shoes, there is nothing like a pair of cheap converse and easy to get in our online store. Do you know why they never go out of style? Read on to find out.
Antonio Machado, a renowned Spanish poet and prose writer, is the author of the song Cantares , made popular by Joan Manuel Serrat. The most memorable part, perhaps, is the one that says: “Everything passes and everything remains, but our thing is to pass, to pass making paths, paths on the sea.” However, the truth is that not everything passes, because the Converse All Star celebrated its first century of undisputed fame in 2020.
These sneakers, truth be told, have been on the market for more than 100 years, but it was in 1920 that the company's founder, Marquis Mill Converse , renewed its identity. Thus, the canvas shoe with non-slip characteristics, designed in 1915 for playing basketball, became the famous All Star. , in just 5 years. And in this century, although improvements have been made, the original design has been maintained; without a doubt, we are talking about the secret of eternal youth.
How did they become the Chuck Taylor All Star?
The popularity of these sneakers is partly due to the efforts of Charles "Chuck" Taylor, a professional basketball player who lent his technical knowledge, name and fame to the company's advertising campaigns. His uninterrupted travels around the country as coach of the Converse All Stars team , which represented the brand, allowed him to extend the promotion until 1969, the year of his death. That is why the famous patch can be seen on these shoes since 1934.
In fact, Taylor did not just make promotional campaigns, but helped design a shoe whose quality was unparalleled in the world, thanks to his experience in the sports industry. It is estimated that in the last 100 years, a number of shoes of this brand have been sold that reach 1 billion pairs. Therefore, we can safely say that this shoe has been the favorite of several generations.
Why Converse never go out of style?
If we forget the historical importance of the brand, such as having provided boots and clothing to American soldiers who fought in World War II, we still find enough reasons to fall in love with the Converse sneakers . Among them:
They come in a variety of colors . Whether you prefer the gold, green, orange, blue or red canvas, or the white or brown ones that were used at the beginning.
They have been worn by important and famous figures , such as Elvis Presley, Kurt Cobain, the Ramones and others.
In 2013, the brand launched a model that was an exact replica of those that had won over the public more than 40 years earlier: the Chuck Taylor All Star '70 sneakers . And the reception of this product was equally impressive.
Since 2003, another well-known company in the sector, Nike, acquired the rights to the brand, which has been considered a masterstroke by the famous corporation. And the new focus was directed towards the lifestyle of today's citizen.
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Conclusion regarding Converse
Beyond being used for playing basketball or any other sport, Converse sneakers can be used for a variety of purposes thanks to their fresh, casual style that is always in fashion. Whether you're going to class, going out with friends, walking or doing various tasks, you'll have that casual, laid-back look that everyone will admire. And since the brand has incorporated the Lunarlon insole, users can also enjoy better cushioning and maximum comfort.
That's why Converse remains, in the 21st century, a symbol for anyone who claims to be a true urbanite, regardless of their age or sex. At Dakonda we have fully understood its functionality, value and appeal, and that's why we offer more than 160 models for children, women and men at excellent discounts. Visit our online catalogue, fall in love with this footwear that is an important part of history and that continues to be present in modern fashion, and get ready to enter 2025 on the right foot.
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