We got the best Asics for you

When we talk about quality, innovative, and traditional athletic footwear, ASICS is one of those brands that immediately comes to mind. At Dakonda.com, we want you to learn not only about our models, but also the history and philosophy behind this brand that has undoubtedly set the pace in the world of running, trail running, and sports in general.

History of ASICS: From Onitsuka to a global philosophy

ASICS was founded in Kobe, Japan, in 1949 by Kihachiro Onitsuka, under the name Onitsuka Co., Ltd. Initially, the brand was dedicated to manufacturing athletic footwear, especially basketball shoes. Since the 1950s, Onitsuka was already experimenting with designs that improved functionality: for example, they sought to prevent the formation of blisters in long-distance runners, or improve grip, even drawing inspiration from natural elements (such as the octopus). In 1977, Onitsuka Co. merged with GTO Co. and JELENK Co., to form what we know today as ASICS Corporation . The name "ASICS" comes from the Latin acronym Anima Sana In Corpore Sano , which translates as "a healthy mind in a healthy body." This philosophy remains a cornerstone of the brand: the importance of health and physical and mental well-being. Over the years, ASICS has introduced key technologies such as GEL™ cushioning and FlyteFoam™, among others, always with a strong foundation in R&D to improve comfort, durability, and performance.

What makes ASICS stand out

• Comprehensive philosophy: They don't just focus on making beautiful sneakers, but behind each model lies a clear value proposition for physical and mental health.

• Cutting-edge technology: cushioning, midsole materials, stability, gait adaptation, etc.

• Diversity: from models for racing, long-distance running, trail running, to everyday use.

• Style and legacy: Some of its classic designs (such as the Mexico '66 / Onitsuka Tiger models) remain an aesthetic as well as a functional reference.

Featured ASICS models you can find at Dakonda.com

Here are some of the best models we have right now, combining performance, style, and quality. All available in the ASICS section of your website. Dakonda

How to choose your ideal ASICS?

To get the most out of this brand, these tips can help:

1. Foot type : neutral, pronator, supinator. ASICS has specific models for each.

2. Terrain : asphalt, dirt, mixed trail… grip and sole vary greatly.

3. Intended use : daily training, competition, long distances, urban use.

4. Cushioning and weight : If you're going to be wearing the shoes for long periods of time, cushioning and comfort are essential; if you're looking for speed, light weight and quick response will be even more important.